The presence of "invasive" species in marine ecosystems has significant ecological, socioeconomic, and culinary impacts. Sea urchins are a keystone species in the Mediterranean, but are considered invasive in the Norwegian Sea. “Surfing Spikes” aims to explore how human attitudes toward this seafood differ between regions and its role in imaginations of climate-conscious cuisines. In the Mediterranean, sea urchins are prized as a delicacy but face threats from climate change and overfishing. In contrast, their invasive status in the Norwegian Sea threatens the Blue Carbon Ecosystem. So, how does the classification of seafood as “invasive” influence its acceptance as a food? What is the threshold for invasiveness? Could calling a species “transformative” change how we see it (and if we eat it)? And is the sea urchin part of Norway's “new wild”?